WEB

Solos Travel

(View the website on our server here)

Message: Solos Holidays wanted to create a microsite to list a selection of their best holidays and to promote the idea solo travelling.

Medium: We built a visually led platform to showcase the stunning holiday locations and worked with Solos Holidays to develop guides and articles to challenge perceptions about the kinds of people that can enjoy solo travelling.

Audience: The market for solo travel has typically reached the affluent older traveller, but with nearly a third of all travel now solo, there is a rapidly growing market that spans a much wider demographic.

Marketing: The microsite was marketed by the client through social, email and print platforms.

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